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Spring Cleaning and Online Portfolio + 2 March Images

March 1, 2012

Spring is finally here! Well, at least my calendar says it’s the 1st of March today. Not long now… not long till we can spend more time outside and tend to our gardens. Meanwhile, I invite you to start on your spring cleaning.

Whenever I hear the word “cleaning” I clench my teeth – is it necessary? maybe it can wait!? Well, as anything unpleasant in life – the sooner you start, the sooner you finish. By the way, spring cleaning refers to the yearly act of cleaning a house from top to bottom, but I’m offering to “clean up” our virtual environments: blogs and personal websites – increase the quality of content and make them easier to navigate; I’m sure this will attract more like minded people and useful contacts.

Before you rush off to “tidy” I’d like to share two March desktop images that you’re welcome to download (please click on the images to view them full size).

As this month I’m going to be redesigning and polishing this Blog up, I thought I’d better seek some professional advice on how to improve personal websites and how to get noticed. I found some useful tips on the 99 percent website and would like to share some advice on building your online portfolio – this will be useful for any artist, designer, crafter or “maker”. Here’s just a short version, but if you’d love to see the whole article, please click here:

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Curate your best work. Take the time to look at all of your work and carefully choose the right pieces for your portfolio. Always showcase the type of work you want to be doing in the future. Display only the projects that you are really proud of, that look the best, and that use the best materials. Choose at least five projects so you can demonstrate the breadth of your work, but be selective. The quality of your portfolio is only as good as your weakest project.

Use eye-catching images, and share the backstory. Visitors like to know the story behind your finished work, so think about presenting your process – from the initial concept, to early sketches, to the finished product. Present the whole piece first, followed by more detailed shots to show the precision of your craft.

Contextualize the project with a short paragraph. Add a title that makes sense and gives a hint of what this project is about. The title, a short paragraph, and first image should be engaging enough to make people want to look at the entire project.

If you’re using a cover image to present your project in a gallery, it’s important that your cover is crafted. Your cover doesn’t have to be an exact image from inside your project, for e.g. maybe you just want to display text, just don’t forget to unify the look of your covers as much as possible.

Keep the website design simple, and let the work take centerstage. When designing a portfolio, you want a website that is straightforward. You want your content to be the focal point, rather than a distracting design. Simplicity in the interface and visual design of your website will push your work to the surface, where it should be. This means simple navigation and the fewest amount of website sections necessary.

– Craft a bio that expresses your unique process and/or point of view. Personalize your “about” page to tell your story, not just list your past jobs: share a point of view, create an origin story, ground your experience using external details, be approachable.

– Add distinctive elements: mention awards, invite contact, make sharing easy, include your blog.

5 Comments leave one →
  1. March 1, 2012 8:45 am

    very nice shoot and idea,,

  2. March 1, 2012 9:16 am

    Very interesting post with lots of good tips, thanks for sharing. Also I love both the desktop images. 🙂

  3. March 2, 2012 5:28 pm

    Great post! Thanks for sharing the 99 percent site.

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